The Official
HubSpot 4 Healthcare Blog
"Distilled insights into HubSpot's healthcare solutions"
We cover topics like: centralized patient management, seamless communication, and strategies for boosting patient satisfaction
We cover topics like: centralized patient management, seamless communication, and strategies for boosting patient satisfaction
15April
Stop Guessing Where Your Patients Are Coming From: Use HubSpot to See the Full Picture
- Cyndie Castroman
- April 15 2025
In healthcare marketing, “What’s working?” should never be a mystery. Yet for many practices—whether it’s a med spa, dental clinic, surgical group, or private practice—it still is. Despite the investments made into digital ads, social media content, email campaigns, and patient education, there’s ...
24March
The Healthcare Marketing Funnel: How HubSpot Improves Lead Nurturing
- CJ Castroman
- March 24 2025
In healthcare marketing, converting leads into loyal patients is a nuanced process. From awareness to post-care engagement, every stage requires targeted strategies—a challenge HubSpot addresses with its robust lead nurturing capabilities.
18March
How Healthcare Practices Can Set and Track Insurance Reimbursement Goals in HubSpot
- CJ Castroman
- March 18 2025
Introduction For many healthcare practices, whether private physician offices, multi-location medical groups, or specialty clinics, insurance reimbursement is a major financial bottleneck. Claim denials, long processing times, and inefficient tracking systems contribute to millions of dollars in ...
19August
How 4CAST Empowers Mental Health Practices to Overcome Marketing Challenges with HubSpot
- CJ Castroman
- August 19 2024
In the mental health industry, marketing isn't just about promoting services—it's about building trust, fostering connections, and ultimately helping people who are often at their most vulnerable. At 4CAST, we understand that the challenges faced by mental health practices are unique. That's why ...
24June
How HubSpot’s Smart CRM Revolutionizes MedSpas: Insights from Our Experience
- CJ Castroman
- June 24 2024
At 4CAST, we’ve partnered with numerous MedSpas over the years, helping them navigate the unique challenges of the industry. MedSpas, with their blend of healthcare and wellness services, require specialized tools to manage patient interactions, appointments, and marketing efforts. The recent ...